The Future of Gaming Franchises: Why Community, AI, and Global Strategy Are Redefining Success -Jennifer Poulson
The gaming industry has evolved dramatically over the past two decades. Physical game launches, midnight retail events, and boxed editions have largely given way to digital ecosystems, live-service experiences, and global communities that engage with brands every day. In a recent episode of Game Changers: The Future of Play, Jennifer Poulson, a global gaming executive…
