Social Engagement

There is no question that online communities are steadily growing year after year. According to Global Web Index, in the last 3 years online community users have grown at least 4% (1). Although growth is consistent, that does not mean people are hanging around. About 27% of posts go unanswered leaving a large group of…

Throughout 2020, we have realized the importance of digital interactions especially when it comes to Social Media. Whether staying in touch with loved ones, or reaching out to a company to check on an order, 3.96 billion people use social media today, accounting for roughly 51% of the global population (digitalmarketing.org). With the average internet…